To provide clients with insightful, research-based information that optimizes business decision-making.
- Full-service marketing research firm founded in 1989
- Experienced and skilled in all phases of marketing research
- Study design
- Questionnaire design
- Data processing
- Statistical analysis
- Written analysis
- Offices in New York, Wilmington (DE), Raleigh (NC)
- 2000 Ogilvy Award Winner
- We conduct both qualitative and quantitative studies for a wide variety of clients including
- Product Manufacturers
- Service Companies
- Advertising Agencies
- Non-Profit Organizations
- Our specialty is our ability to conceptualize and apply our broad experience.
- Our ability to generalize means:
- We are not limited to categories in which we have worked
- We are able to utilize our wide exposure to draw analogies
- We are quick studies and not afraid to ask questions
- Although our STRATEGIC INSIGHTS® approach is our strength, we have developed several key areas of expertise.
402 Oxfordshire Lane, Chapel Hill, NC 27517 - 516-582-2191